Daisy

Daisy explores the delicate beauty of wildflowers through brighter fruit and softer musk. Florian Gallo imagines flowers spreading through an open landscape, touched by wind and sunlight. Taking the daisy’s associations with simplicity and new beginnings as its creative direction, the eau de cologne joined 4711’s Floral Collection in 2024.

Bergamot essence and honeydew melon give freesia a fresher, more luminous opening. Daisy develops at the heart with jasmine and peony, extending the finer floral impression into a softer bouquet. Vanilla blossom, white woods and musk support the drydown, surrounding the lighter fruit and flowers with gentler warmth. The composition brings a more open wildflower setting together with smoother textures around the bouquet.

Try it for a walk in a park with a little breeze or a morning when you choose clothes in brighter colours. The selected 100mL clear glass bottle carries a detailed label in paler blue, gold and black. A matching blue neck strip bearing the DAISY name, a gold-toned cap and transparent shoulders give the fresher floral character a lighter presentation.