Glossier

About Glossier

Glossier is a New York beauty brand founded by Emily Weiss in 2014. Its skincare, makeup, bodycare and fragrances begin with the people who use them, taking everyday skin, routines and individual preferences as the basis for product development. Conversation is central to that approach.

History

The brand grew from Into The Gloss, the beauty publication Weiss built around people’s routines and favourite products. Listening to those experiences led to the decision to create products of her own, with Glossier launching in 2014. Its first fragrance, You, arrived in 2017 and established the intimate, skin-focused direction that continues through the wider fragrance series.

Philosophy & Signature Style

Glossier places skincare before makeup, encouraging products that enhance an existing face and personality. It connects considered design with freedom of expression rather than a single prescribed ideal of beauty. In fragrance, a shared warm, musky foundation leaves room for a composition to take on a different character on each wearer’s skin.

Iconic Fragrances

You combines pink pepper and iris with a soft musky character. You Doux explores quieter palo santo and incense, while You Rêve adds the richer textures of plum and almond. Rounded bottles with an indent based on a real thumbprint make the relationship between product and wearer part of the physical design as well as the scent.